The federal government is rolling out a $20 million fuel-saving campaign to encourage Australians to reduce driving and conserve petrol as the war in the Middle East continues to wreak havoc on prices and supply.
In a campaign blitz titled "Every little bit helps", the government will urge the public to reconsider driving habits, take public transport and offer tips for better fuel efficiency.
Drivers will be asked to use their car less, drive smoothly to avoid excessive fuel use, carry less weight in the car and to walk or take the train or bus instead of driving.
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The information and tips will be advertised across television and online, along with select outdoor sites including billboards and bus stations.
The campaign will cost about $20 million in taxpayer funds.
It will be officially launched nationwide tomorrow, two weeks after the government held an urgent national cabinet meeting to discuss the fuel crisis.
Minister for Infrastructure Catherine King said the advice will help keep Australia's essential workers on the road.
"The global fuel shortage is affecting us all, and every little bit helps. From running errands in fewer trips to only filling up with the fuel you need, this will help us keep essential services moving," King said.
"The rollout of this campaign and National Fuel Security Plan ensures that we can get the public the information they need, and keep them updated if and when the situation may change."
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Australia is now in the second stage of the government's "keep Australia moving" plan, devised during national cabinet talks.
Energy Minister Chris Bowen yesterday said Australia's fuel reserves were in a reasonably healthy position, with diesel stocks up and petrol and jet fuel stocks slightly reduced.
"That's up two days for diesel, down a day for petrol and down two days for jet fuel," Bowen said.
He said Australia has 38 days' worth of petrol, 31 days' worth of diesel, and 28 days' worth of jet fuel in reserve.
Tomorrow's campaign launch also follows Prime Minister Anthony Albanese's visit to Singapore, where he struck a deal with his counterpart Lawrence Wong to keep fuel flowing into Australia.
Singapore promised to do everything in its power to keep supplying Australia with 55 per cent of its petrol.
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